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The six AI archetypes

Five Forces places every leader in one of six AI archetypes, based on how you approach AI today. None is better than another, and your archetype can change over time.

Find your archetype

The Explorer

Curiosity-driven · Capability-focused

You spot new AI capabilities early and you're the first to try them.
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The Steward

People-centered · Team-oriented

You make sure AI works for the people using it, as well as for the numbers.
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The Drifter

Uncommitted · Finding an entry point

You haven't committed to an AI direction yet, and that leaves you free to choose the right one.
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The Guardian

Risk-aware · Compliance-oriented

You protect your organization from moving too fast in the wrong direction.
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The Optimizer

Efficiency-driven · Results-focused

You turn AI into results people can measure.
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The Architect

Systems thinker · Strategy-integrated

You connect AI to where the business is heading, as well as to what works today.
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